This is the Moment Rachel Maddow has Been Waiting For

Amanda Hess, writing for The New York Times, has an incredible profile of Rachel Maddow.

Maddow has hosted The Rachel Maddow Show” on MSNBC at 9 p.m. five nights a week for 11 years. But over the past three, her figure has ascended, in the liberal imagination, from beloved cable-news host to a kind of oracle for the age of Trump. If her show started out as a smart, quirky, kind-of-meandering news program focusing on Republican misdeeds in the Obama years, it has become, since the 2016 election, the gathering place for a congregation of liberals hungering for an antidote to President Trump’s nihilism and disregard for civic norms.

Maddow does not administer beat-downs or deliver epic rants. She is not a master of the sound bite. Instead, she carries her viewers along on a wave of verbiage, delivering baroque soliloquies about the Russian state, Trump-administration corruption and American political history. Her show’s mantra is increasing the amount of useful information in the world,” though the people who watch it do not exactly turn to it out of a need for more information. They already read the papers and scroll through Twitter all day. What Maddow provides is the exciting rush of chasing a set of facts until a sane vision of the world finally comes into focus.

That last sentence is a brilliant distillation of The Rachel Maddow Show. It’s what smart people want in a talking head, news as entertainment” show.

October 1, 2019


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