Seth Godin, writing at this blog, talks about streaks versus habits.

Streaks require commitment at first, but then the commitment turns into a practice, and the practice into a habit.

Habits are much easier to maintain than commitments.

I’m pretty sure that the blog would still have an impact if I missed a day here or there, but once a commitment is made to a streak, the question shifts from, “should I blog tomorrow,” to, “what will tomorrow’s blog say?”

And once you’ve made that shift, it’s 100x easier to find the voice that you’re looking for.