Have you ever had a good idea, and you say to yourself, “That’s good. I’ll remember it.”

What happens next? You forget it, right. The solution is simple. Write. It. Down.

Find a scrap of paper and a pen or open your notes app on your phone and write it down. Whatever the kernel of an idea you have… write it down without thinking any more about it. Now is not the time to try and figure out what to do with it. Now is the time to get it out of your head and into a place where you can then figure out what to do with it.

Get it out of your head and write it down. Use a pen and your hand. Use the proverbial napkin. I don’t recommend using one’s own blood, but to each their own. Then put it in an idea folder.

In Notion, I have a page that is a list of my ideas. It’s where they live. I go back and look at it occasionally. It is vitally important to review and see if something else is sparked by the act of looking at old ideas. It happens all the time.

The more often you do, the better something will spark. Something will catch your eye, and you won’t be able to let go of the idea.

What should you do? Write. It. Down.